Make some
noise.
Manage all of your social media accounts from one dashboard. Easily schedule posts and generate leads for Facebook, Instagram, and Twitter.
Having a presence on social media
is crucial to brand success.
Social Marketing makes it simple to connect with your followers. Respond to your customers, share ready-to-post content, and build stronger social relationships with followers. Currently, the number of brands present on two or more social media platforms has surpassed 90%, and in 2016, Facebook reported reaching 50 million small business users. Despite this level of online presence, business owners consistently report that social media is the second most difficult marketing tactic to execute effectively (immediately behind Search Engine Optimization, AKA SEO). Business owners believe that learning how to properly utilize social media platforms is time consuming, and that their time would be better spent on other marketing tactics.
A business’s presence on social media creates the opportunity for dialogue with consumers, and 60% of followers expect a brand to interact with their followers directly through social media. With more than half of marketers utilizing social media as two-way street for communication, it is important for business owners to give their audience what it wants. By providing engaging content, exclusive social offers and genuine responses to feedback like reviews or questions, you will be able to build brand loyalty and lasting customer relationships with your social community.
Did you know that 90% of small businesses have Facebook pages, but that almost one-third of them have less than thirty-two fans? Building an engaged audience can be difficult, and for many local businesses, it’s the reason why they quit updating their pages long ago.
Just as there are plenty of fish in the social media sea, there are also a TON of boats looking to land a big catch. Ensuring your business and brand are present and active on multiple social channels will create the opportunity for consumers from different demographics to find and follow you. Also, half of consumers follow brands to indicate their loyalty, so a business’s current customer base will also increase brand awareness and visibility. The more followers a business has, the more likely it is to be seen. Additionally, if a business owner treats these followers as a sentient community rather than a stagnant lead pool, it will help improve customer service and brand image.
In order to create a successful following on social media, every post needs to have value. With Social Marketing’s ready-to-post content, it has never been easier to provide timely, relevant content for your business. Post everywhere from one place: Social Marketing provides one place to publish and schedule posts for all your business’ social accounts.
Manage all of your social media accounts from one dashboard. Easily schedule posts and generate leads for Facebook, Instagram, and Twitter.
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